Andy,
-Make, Year and base price
-Color, color scheme and what colors preferred on your motorcycle, conservative or wild flashy scale 1 being conservative 5 being wild flashy
-Accessories available or plan to buy for your motorcycle (an extensive list to select from)
-Amount of money spent on accessories at purchase and how much did you spend on accessories after the initial purchase, where did you purchase accessories, largest single impact on accessory purchase, what was the most helpful in making purchase
-Did you take a demo ride, how did the demo ride affect the purchase
-What type of motorcycle was your first motorcycle (tourer, cruiser sport and size)
-Type of motorcycle most recently purchased, next purchase
-33 questions with strongly agree to strongly disagree
-How likely will you recommend the brand of your most recent motorcycle purchase
-Cruiser motorcycles how familiar are you with the different brands, which brand of cruiser would you purchase again, which is your most preferred brand, which brand would you recommend to a friend, they want to know the importance of features in the purchase of a new bike (divided into sections: ergonomics/comfort, looks/styling, functionality, dealer, accessories, engine, transmission, ride/handling and other with a scale (extremely important - not important)
-how satisfied are you with your new motorcycle
-Any interest in owning a trike
-what features do you most prefer on your motorcycle: type of cooling system, final drive system, valve train, engine configuration and fuel delivery
-What items do you normally put in saddlebags or trunk
-How do you use your motorcycle with a total of 100% with options of: commuting, short rides for fun, full day rides and long touring/overnight trips
-How many miles do you ride each year
-Percentage of times you use your current motorcycle for the following: riding alone with/without a passenger, riding in groups of 2-3 riders or riding in groups of 3 or more riders
-Using most motorcycle purchase, indicate your personal preference for each of motorcycle attributes: brand-price/handling-comfort/comfort-style/brand-style/style-price/engine cc size etc..
-Then questions about occupation, employment status, ethnic background, education
-Want to know your image of the various brands